Mishra said, ” Aamir Khan should not perform in such advertisements keeping Indian customs and traditions in mind”

Bhopal: Madhya Pradesh Home Minister Narottam Mishra on October 12, slams the recent advertisement of AU Small Finance Bank. The ad features Bollywood actors Aamir Khan and Kiara Advani. Mishra said that he finds the ad not appropriate and requests Aamir Khan not to hurt Hindu Sentiments. He also said that Khan should not perform in such advertisements keeping Indian customs and traditions in mind.

Mishra Aamir Khan

 

The ad shows that after the wedding ceremony Kiara Advani and Aamir Khan a newlywed couple return home after the ceremony. The couple is having a discussion about how neither of them cried during the bidai. The ad then shows that the Khan is moving into the bride’s home, contrary to the Indian tradition of the bride moving into the groom’s house. Khan then explains how small changes can help bring about bigger transformations.

This ad has led Aamir Khan into a big controversy.

On the ad Mishra said, “I have seen actor Aamir Khan’s advertisement for a private bank after receiving a complaint. I request him to not do such advertisements by keeping the Indian traditions and customs in mind,” news agency PTI reported.

“I do not consider it appropriate. Such things about Indian traditions, customs, and deities keep coming, especially (from) Aamir Khan. The sentiments of a particular religion are hurt by such acts,” Mishra said.

“Aamir Khan has no right to hurt anyone’s religious sentiments,” says Mishra.

AU Bank's ad, starring Aamir Khan and Kiara Advani, is under fire for  hurting religious sentiments

The private bank’s ad has led to an uproar on Social Media with many Twitter users stating that they would close their account with the bank.

Hashtags like #BoycottAUSmallFinanceBank and #BoycottAamirKhan were also trending on Twitter.

Earlier, filmmaker Vivek Agnihotri too had criticized the advertisement and said that from when banks have felt the need to address social issues?

“I just fail to understand since when Banks have become responsible for changing social & religious traditions? I think @aubankindia should do activism by changing corrupt banking system. Aisi bakwaas karte hain fir kehte hain Hindus are trolling. Idiots,” Agnihotri tweeted on Tuesday.